by Christine Arhu | Apr 3, 2018 | Branding, Business, Social Media
What are your customers greeted with when they first see you online? How your brand identity or lack thereof affects your marketing strategy reflects highly on who you are and what you do. However, that doesn’t mean you have to be someone who you’re...
by Christine Arhu | Mar 30, 2018 | Branding, Business, Social Media
As an entrepreneur, you have so many interests. I know I do. You have different passions and are inspired by everything around you that it’s sometimes hard to really pinpoint what it is you want to do. One thing you’ll constantly hear is you’ve got to find a...
by Christine Arhu | Mar 30, 2018 | Branding, Business, Social Media
Nowadays the word branding is usually thrown around like confetti. Seriously! A lot Of people either don’t know or don’t understand what branding means that a lot of people use it interchangeably with marketing. Marketing is NOT branding. Marketing is a...
by Christine Arhu | Mar 30, 2018 | Branding, Business, Social Media
Creating a brand identity is not that hard to execute. It’s also not what you think. A brand identity is not your logo or your overall aesthetics, your brand identity is part of the strategy for your business. Here’s how defining your brand helps you...
by Christine Arhu | Mar 30, 2018 | Branding, Business, Social Media
Branding is more than just a logo or eye-catching design. It goes beyond how a brand looks and actually focuses on two main things. Emotions and Experience. If you’re not connecting with your audience, building relationships with them and giving them an experience...
by Christine Arhu | Mar 30, 2018 | Branding, Business, Social Media
When you start a business, you start out by having a vision of how you want your business to look like, what you would do and how you do it. So what is branding and how does it help in creating your brand identity? Branding is when you identify yourself or your...